Our Mission

Leveraging our network and expertise to drive positive change for your organization


Our Story

The idea for Consumers in Motion began in 2007 when Dan Hodges was Global Head of Sales for Nokia Interactive. Dan led the largest mobile advertising team in the world. In this role, he traveled extensively in Asia, Latin America, Africa, Europe, and North America.

Dan saw smartphones rapidly changing the world like no other innovation. He predicted that smartphones would enable consumers in motion to manage every aspect of their personal and business lives. Later that year, Steve Jobs introduced the iPhone, which accelerated the global shift to smartphones.

As we enter our second decade, Consumers in Motion will be assisted by AI, voice technology, IOT, robotics, and much more. We predict that the next decade will be a time of unprecedented change and opportunity. CIM welcomes you to join us as we help you and your organization navigate this journey.

How We Work

We are listening to marketplace signals and designing programs that drive rapid results. We’re building upon lessons learned from organizations and thought leaders from around the world. We have developed a unique process to achieve your business results.

We developed a six-step process as a guide to understanding your objectives and your opportunities. Together, we work to develop programs that are customized to your unique business objectives. Once the process is completed, we utilize this methodology to deliver your plan.


Here is what our clients say about us:

“We achieved four months of business development in days.”

CEO, Global Automotive Company


“We are bankers, and the experience helped identify new technologies important to our customers.”

CEO, Global Bank


“We identified new companies for potential acquisition important to our future.”

Executive Chairperson, Top Three Global Advertising Agency



Over the course of his visionary career, Dan Hodges has had a role in shaping each new and emerging technology and bringing it to market to impact consumer relations in the realms of cable television programming, digital advertising, video on demand, interactive television, mobile advertising, IOT, AI and the experience economy.

In 2014, Hodges founded Consumers in Motion (CIM), after his astounding success using mobile technology to support and educate the US State Department to reach civilians when the infrastructure went down in the 2010 Haiti earthquake. As word of Dan’s success with the State Department at Mobile World Congress spread, he began to be flooded with offers from Fortune 100 companies to do the same for them. CIM has since worked with thousands of executives to improve their companies’ digital performance.

Sensing an emerging need for brick-and-motor retail experiences, his most recent collaboration is a strategic partnership formed in 2016 in association with the National Retail Federation. CIM created immersive learning experiences for retailers at the event and while visiting innovative retailers in New York City. The instant success measured in the sale of NRF Retail Store Tours tickets at the NRF Conventions in Las Vegas and New York, was an indicator of the public’s interest in curated retail experiences.

Hodges decided to create the brick-and-mortar platform Fashion Week Store Tours (FWST). Launched in September 2018 during New York Fashion Week, it was the first curated experience through New York City's best retail and fashion companies. FWST became the perfect complement to NYFW activities for the engaged consumer offering immersive brand DNA learning guided by industry experts.

Daniel Hodges started his career in advertising, working with such industry giants as Irwin Gotlieb. A decade later, he joined Discovery Communications, where he had the opportunity to work with John Hendricks, Discovery’s founder. As a core part of the sales team, he helped Discovery boost its revenue from one hundred million dollars to one billion dollars in seven years. National Public Media CEO Gina Garrubbo, who has known Dan for twenty-five years, calls him “the kind of person who sees five to ten years into the future with all the detail needed for a successful business.”

Hodges next vision was of a world in which digital marketing and commerce superseded traditional bricks-and-mortar establishments. Foreseeing this next wave of growth, Hodges founded his own consulting company to help forward-looking businesses transition to digital. Because of his growing reputation as a digital innovator, Enpocket recruited Daniel Hodges in 2006 to run the largest mobile-only sales force in the United States. When Nokia purchased Enpocket a year later, he became head of what was then the largest mobile-only sales force in the world. He spent the next decade reimagining the world of mobile advertising.

He speaks regularly at conferences and events all over the world, advising business audiences on the implications of rapid technological changes for both themselves and their customers including
World Bank, US Department of State, Harvard Business School, GSMA Mobile World Congress
National Retail Federation: Big Show, National Association of Broadcasters, South by Southwest
Mobile Marketing Association.

Dan Hodges is married to his childhood sweetheart, Margaret. They are the proud parents of three children already making their mark as successful young business people.

Mark Robinson


Mark Robinson is a seasoned Silicon Valley entrepreneur and executive with over two decades of experience in mobile applications, security, payment systems, analytics, and advertising solutions. He was responsible for the successful product launches of the 1st GUI Browser, MMS client, FOTA system, and WAP advertisement platform in the mobile space. Mark's products have been deployed on over 1000 mobile device models, have been used by over 2 billion people worldwide, and have earned over $2 billion in cumulative revenue.

Mark founded and had successful exits with Mobile Clarity (2008) and Aspira Networks (2011) and has held senior management and executive roles with Ricoh Corporation, A.G. Edwards, Kyocera Wireless, and Openwave. He has worked with two companies that are listed on the NASDAQ and has participated in three acquisitions and a merger. He has also managed $100-million IP portfolios for a wide range of companies.

Mark currently holds numerous board positions and is a guest lecturer at several universities and associations, as well as an author and a business advisor for over a dozen companies throughout the world. Most recently, Mark co-founded Kolos, raising $2.5 million in seed capital and working with investment banks to raise over $320 million. Kolos was successfully sold in 2018.

Gilberto Albuquerque


Mr. Gilberto Albuquerque served as a Member of the Advisory Board for the luxury brand Vivre, Inc. Mr. Albuquerque has had over 25 years of experience in the creation and development of brands. He started his career as a product designer, but soon after started developing retail concepts for a variety of companies. Prior to founding the Bartok Group, he worked with such companies as Limited Brands, Henri Bendel, Saks, M.A.C., Garren, and Zoran, among others. He also has worked with industry leaders including Les Wexner, Tedford Marlow, Ed Burstell, Clodagh, and Angela Ahrendts. Mr. Albuquerque holds a B.F.A. in Industrial Design from the University of Illinois.

Håvard Lillebo

Managing Director, Europe

Håvard Lillebo at age 28 in 2008 founded his third company, Innotech Solar, based on his own idea and together with the most successful venture capital company in Scandinavia, NorthZone Ventures. From taking the company from an idea to a €35m-revenue venture in three years--and employing 180 people--Håvard faced many challenges while learning how to scale companies with professional investors. In eight years, the company raised €52m in equity from three VCs.

Håvard went on to list Aega ASA on the​ Oslo Axess Stock Exchange in 2016. Aega raised more than €7m ​in equity during his tenure in the group.

Håvard co-founded Kolos and started the company as co-CEO in 2016. Kolos raised $2.5m and was successfully sold in 2018.

Operations Team


Alex Schultz



Ilana Cohen


Michelle Penczak

Michelle Penczak

Chief of Staff


Our Retail and Fashion Store Tours Brand Ambassadors provide curated experiences showing how innovative retailers are driving traffic to their stores. They are passionate about retail, beauty, fashion, and shopping. Our Brand Ambassadors offer a unique perspective on today’s shoppers. We offer Portuguese, Spanish, French, Italian, Mandarin, Korean, Hindi, Punjabi, and Gujarati language translations. We accommodate other languages upon request.


Kelsey White

LIM College
Fashion Merchandising


Sooa Lee

LIM College
Fashion Merchandising

Elisa Costanza

Elisa Costanza

Assistant Buyer
Ross Stores


Heather Li

Director of Brand Experience Strategy & Operations


Priyanka Chopra

LIM College
Fashion Merchandising


Brittany Mays Ng

Columbia MBA
Digital Marketing

Eleanor Thadani

Eleanor Thadani

Columbia MBA
Digital Marketing

brandon massey

Brandon Massey

Fashion Business


Charlotte Sandness

LIM College
Fashion Merchandising


Sarah Reis De Oliveira


Tifani Warden

Tifani Warden

On-Site Manager
Retail Store Tours


Deanna Westland

On-Site Manager
Retail Store Tours


Kooky Dela Cruz

Brand Ambassador
Retail Store Tour

Debbie Ingham

Debbie Ingham

Brand Ambassador
Retail Store Tours

We Believe



accelerate change

Human behavior
drives business

drive innovation

Agile teams
produce results

We Work With

We work with organizations that know that understanding the pace of change is the greatest business challenge today.




Consumer packaged goods



Financial services






Quick-service dining